Insights & Resources
Practical digital marketing advice for East African entrepreneurs.
AGE INSIGHTS
OperationsAutomation
Architecting the Global Firm: Standardizing Operations for Scale
To move from a local practice to a global powerhouse, your operations must be as refined as your expertise. Here is the blueprint.
24 February 20261 min read
AGE INSIGHTS
Revenue StrategyAcquisition
The Silent Growth Killer: Why Referrals Are Not a Scalable Strategy
Relying on referrals is the fastest way to lose control of your firm's revenue. Here is why you need a predictable client acquisition engine.
24 February 20261 min read
AGE INSIGHTS
SMEEast Africa
The 5 Digital Mistakes East African SMEs Make (And How to Avoid Them)
After auditing 50+ businesses across Kenya, Uganda, and Tanzania, we keep seeing the same five patterns. Here is how to avoid them.
19 February 20262 min read
AGE INSIGHTS
InstagramDigital Marketing
Why Your Instagram Page Is Losing You Money (And How to Fix It)
3,000 followers. Daily stories. Regular posts. And yet your phone stays quiet. Here is the uncomfortable truth about why social media alone is not a business strategy.
19 February 20262 min read